If you laid the pages from today's printed U.S. newspapers end to end, they would extend all the way around the world; ten times.

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More than 73% of all old newspapers in the U.S. are recovered and recycled?

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Ten million adults used twitter in the past month. 165 million read a newspaper in print or online in the past WEEK

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56% of U.S. adults over the age of 18 consumed coffee in the past day. And fully 68% did so in the past week either at home or in a coffee shop. 71% of adults read a newspaper in print or online last week.

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In August 2010 more people consumed newspaper content each week (~71%) than accessed their Facebook page (<50%).

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The Super Bowl attracts about 45% of U.S. households.   71% of U.S. adults read a newspaper that week.

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The number of words on the front page alone of a daily U.S. newspaper exceeds the words of the entire 30 minute network newscast.

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Last year 3.2 billion coupons were redeemed in the U.S. More than 85% of coupons are distributed through newspapers.

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29% of all adults visited YouTube in the past month? 19% of all adults visited Wikipedia? 18% visited Craigslist? But 27% visited a newspaper website?

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27 million adults visited ESPN.com in the past month? 12 million visited FoxSports? 11 million visited MLB.com? and 64 million visited a newspaper website?

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More advertisers advertise in newspapers than all other measured media?

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Newspaper readers are more loyal today than ten years ago? Subscriber churn (subscription cancellation rates) dropped 42% from 2000.

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Advertisers get more value for each circulated copy today? Readers per copy has increased to 3.3 on average copy readership from3.07 in 2007.

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4 billion pages were viewed on newspaper websites in September of 2010

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48% of 18-24 year olds visited a newspaper website last month

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The number 1 local website in each of the top 25 US markets is a newspaper website?

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36% of adults who report that they did not read a newspaper in the past week "used" one?

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82% of adults took some action as a result of newspaper advertising in the last month